Thanks to the new wonders of technology and Google many local companies have been doing great business. Before, one had to rely on the Yellow Pages or word of mouth. But thanks to Google and Bing many clients are now able to find what they need and faster. Take for example My Appliance Repair Houston. A local service repair company, before they received extensive coverage from the local search engines the owner only reported nominal amount of service calls. However, after he got on the first page for Google his business has skyrocketed and the company is now the most recognized name in Houston for local appliance repair. Google, Bing, and Yahoo are powerful tools for marketing and should never be overlooked.